All the big names have done it so it’s TAG Heuer’s time to branch out into the big bad world or mobile phones. It’s been reported that the Swiss watchmaker is currently working with Modelabs to release a ‘series of luxury mobile phones’. Notice the word series – there won’t just be one!

However, TAG fans shouldn’t get too excited just yet as you’ll have to wait until the second half of next year until you get your hands on the phones. It’s probable that there will be at least on smartphone in the series.

What do you think – will the TAG phone be beautiful and featureless or packed with features and ugly – surely it can’t be both? (Just take the iPhone for example!)