Phones Review

Asda Mobile EE switch causes problems

Under: Networks
By:Gary | January 21st, 2014

There is growing competition between the various carriers and companies in the UK to try and get consumers to choose their network, and this has included the major supermarkets also looking to grab a share of the mobile market. It seems now that the Asda Mobile EE switch is causing problems for a number of its customers.

Asda Mobile currently offer one of the cheapest pay as you go options to UK consumers, but recently the company switched from using the Vodafone network to rival carriers EE. This switch begun last year with current customers having until the end of this month to add credit to their number, which has then got to be used up by the end of April with any remaining credit users will get a voucher to use on the EE service or a store gift card.

We know of someone that ordered a new EE SIM from the retailer back in October and at the time of writing still haven’t received one, and other people have told us they have gone into a store to try and pick one up with the staff not having a clue what is going on.

The situation hasn’t been helped by the fact that many users will have to get their handset unlocked to work on the EE network, and after doing some digging we found an article by Cable.co.uk that is reporting that anyone that has purchased a phone for the Asda Mobile service on the old network can receive a free unlock code for the device, which is as long they still have the receipt.

Those that have been lucky enough to get a new Asda Mobile EE SIM have been reporting having issues switching their number across, and the situation has brought criticism from Ofcom and apologies from the company.

Obviously the company will have thousands of customers attempting to achieve this which will put a strain on the system, but surely Asda would have already expected this. The company have claimed that many of its customers have transferred their numbers over to the new EE SIM without any issues.

Have you had problems switching with Asda Mobile?

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  • PoppyH

    Yes, I waited from Oct until last week to get my sim cards, on hold for nearly an hour in December to chase up.I needed a particular sim to get a specific deal, so I couldn’t pick one up in store. I am reluctant to begin the switch over process as I am thinking that if I wait, I stand more chance of success. This locking of mobiles by Asda Mobile is a real concern, surely if you are with the old service, they should unlock the mobile regardless of where the handset came from (if they want to retain your custom)! Why could they not delay the deadline for topping up the old service and delay the ultimate cut off date to give them more time? Their communications have been appalling with emails unanswered and long phone calls. Despite all their problems they are still heavily promoting the new service. They need to take stock here and instead of their bland statement on the Asda mobile site, they need to really do something. If I have too many problems when I commence the switch, I’m going to leave Asda for Giffgaff!

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