Apple iPad Subsidies Don’t Pull In UK Customers

Apparently when it comes to Apple’s latest gadget, the Apple iPad, it appears that we Brits aren’t that interested, even when a carrier subsidises Apple’s darling iOS tablet according to a recent report that states that Orange isn’t fairing too well with the device.

According to an article over on the Boy Genius Report by Zach Epstein, and by way of paidContent:UK, British online newspaper The Times is reporting that Orange UK shifted only 1000 Apple iPad units in the first week of the device becoming available although that quantity hasn’t been confirmed by Orange.

Apparently Orange UK has expected to shift tens of thousands of Apple iPad units during the holiday season at their reduced price of £199 based on signing on for a two year agreement, but industry sources are saying it has gotten off to a slow start.

Orange UK, Three UK and T-Mobile UK all launched Apple iPads during the festive season and there is currently no word on how many T-Mobile or Three have sold. The Times report states… “Customers were not tempted to subscribe to a long-term £25-a-month deal on top of monthly broadband and mobile phone contracts,” which if true could well mean that T-Mobile and Three may not have done well with the Apple iPad either.

So does this mean that the Apple iPad isn’t doing too well over here in the UK?


One thought on “Apple iPad Subsidies Don’t Pull In UK Customers”

  1. Dean says:

    The Orange deal did not look that good compared to the 3 mobile deal at Christmas. This does not mean that you can read across the orange woes.

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