A77 Micromax Canvas Juice vs Gionee Elife E7


The Micromax Canvas Juice A77 is a new arrival to the smartphone market for India and the Gionee Elife E7 will also be arriving soon. Today we’re going to look at the A77 Micromax Canvas Juice vs. Gionee Elife E7 to see how the specs compare.

Before we begin we’ll point out that we’ve already compared the Micromax Canvas Turbo to the upcoming Elife E7, and the Turbo is more viable competition to the E7 than the Canvas Juice. However, our readers often ask for all kinds of comparisons, hence this latest look at a Micromax handset against a Gionee device.

We recently gave readers details of the Gionee Elife E7 from its announcement in Shanghai, but it had not been officially launched for India at that time. However, it was stated that the Elife E7 would release in India in January. We now know that the Gionee Elife E7 will be the focus of a special launch event taking place on India on December 24. We’ll take you through the key specs of both phones.

The Micromax Canvas Juice A77 is powered by a 1.3GHz Mediatek MT6572 dual-core processor while the Gionee Elife E7 packs a 2.2GHz Snapdragon 800 MSM8974 quad-core processor.

The Canvas Juice has a 5-inch TFT capacitive display with resolution of 854 x 480. The Elife E7 has a 5.5-inch Full HD IPS display with resolution of 1920 x 1080.

RAM and Storage
The Canvas Juice has 1GB of RAM with 4GB of internal storage, expandable via microSD to 32GB. On the other hand the Elife E7 has 16 or 32GB of internal storage with the 16GB option having 2GB of RAM or the 32GB version having 3GB of RAM. It has not been confirmed if both storage option models will be available for India.

Camera Set-Up
There’s a 5-megapixel rear camera with autofocus, LED flash and 720p video recording capability for the Canvas Juice A77 and also a VGA front-facing camera. Meanwhile the Elife E7 has a 16-megapixel rear camera with autofocus, LED flash and 1080p video recording and an 8-megapixel front-facing camera.


The Canvas Juice has a very decent sized 3000 mAh battery while the all-singing, all-dancing Elife E7 surprisingly only has a 2500 mAh battery.

Operating System
The Canvas Juice runs the Android 4.2.2 Jelly Bean operating system and the Elife E7 also runs Android 4.2.2 skinned with the Amigo 2.0 user interface.

The Canvas Juice supports 3G, has Wi-Fi 802.11 b/g/n and Bluetooth v 3.0 with A2DP. The Elife E7 has 3G, Wi-Fi 802.11 b/g/n, Wi-Fi Direct and Bluetooth 4.0

Colour Options
The Canvas Juice is only available in white. However the Gionee Elife E7 has Meteor Black, Blue, Green, Orange, Red and Ceramic White colour choices.

You’ll need to pay around Rs. 7,999 for the Canvas Juice A77. The Gionee Elife E7 price has not yet been confirmed for India but in China the 16GB version is priced at 2,699 Yuan and the 32GB option is priced at 3,199 Yuan. That equates to around Rs. 27,600 and Rs. 32,800 but it won’t be too much longer until pricing is officially announced.

As you can see the Micromax Canvas Juice A77 specs are far outshone by those of the Gionee Elife E7, but really this is to be expected considering what is likely to be a very large price difference. These might both be new Android smartphones but they are really aimed at different sectors of the market.

For its budget price the Canvas Juice has reasonable specs and is a dual SIM device. However, those who don’t mind paying more for a top-notch device are more likely to opt for the Elife E7. We’re always extremely interested in hearing from our readers in India so do let us have your comments.

Are you considering buying the Micromax Canvas Juice A77 or the Gionee Elife E7? Does the Canvas Juice have everything you need, or are you tempted to the Elife E7 with its more advanced specs?


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