Marketing bods are always on the look out for new ways to advertise and potentially get you to purchase whatever is on offer from any given company, and it looks like Dockers has come up with a world’s first for the Apple iPhone.

The word is Dockers has made the world’s first motion sensitive ad for the Apple iPhone. The “shakable” advert dubbed Shakedown 2 Get Down, utilises the Apple iPhone’s accelerometer and deliver sthe iPhoner the ability to think they are playing a game while receiving subliminal messages to purchase Dockers pants.

A new step towards mobile advertising for the Apple iPhone, or an advertising monster in the making?

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Source — prweb