Ok so there is no Yahoo mobile phone handset but there should be worries for Google & Microsoft because Yahoo are making plans for ads for mobile phones. Obviously Yahoo is wishing to stay above the rest and with Google & Microsoft being the big boys will Yahoo be able to compete?

Monday last week at the Consumer Electronics Show in Las Vegas it was reported that Yahoo are planning a new strategy and announced that they have opened up some of their key mobile software and services to outside programmers and publishers in an effort of their very own mobile offerings to make things easier for their customers.

MTV Networks, eBay and even MySpace have already created mobile services that as we know are accessible via a new Yahoo home page tailored for mobile phones and cellphone software package that Yahoo introduced two years ago, so what will this new service bring us. Read full story via our source below.

Source — The New York Times