Apple reputation after Samsung nightmare
Most of you will be aware of the ongoing disputes between Apple and Samsung over the last few months, which looks to continue for a long time yet. In many people’s eyes though despite its success so far, Apple’s reputation has been damaged following its Samsung nightmare.
As it is being reported on Cnet research is suggesting that Apple is becoming ugly, and even some of the company’s own fans are thinking this. A company called Media Measurement has taken some research following the recent verdict in the Apple vs Samsung trial.
Many people took to Facebook and Twitter and voiced their opinions about the matter, and both companies’s received an equal amount of negative comments, but as the data was looked at more closely Apple started to receive more negative comments via its Facebook page.
The researchers found that there was a lot of negativity aimed at the iPhone maker, with many believing that Apple were trying to use the law to protect itself against innovations, which were not as innovative as they seemed.
Before the verdict the comments on the company’s Facebook page touched a number of topics that included questions about the release of products, general messages of support and praise, complaints about price and product performance, and technical queries. The week after the trial forty percent of the comments on the page focused on the trial.
Immediately after the trial it was found that not many fans of Apple took to Facebook to defend the company, which may mean that some people believed that Apple were simply being a bully. It has to be remembered though that people can easily sign up to a company’s Facebook page pretending to be fans, only to post negative comments.
There will be many that believe Apple is getting too big for its own good, and is going after Samsung because it is nervously looking over its shoulder at the increasing competition from its rival. Did Apple go down in your estimations after the courts verdict?